Did you know: You Can Promote Your Brand on YouTube
Did you know: You Can Promote Your Brand on YouTube Originally published by The Purble Bird — Your Creative Partner in Branding and Design. Did you know that YouTube is now even more popular than Google? That’s right! Since December 2015, YouTube has surpassed Google in popularity, with a growth of 5.3% — possibly boosted by the holiday season, but undeniably fueled by its explosive growth over the past few years. Recent studies show that people aged 18 to 49 spend 60% of their online time watching videos. This makes YouTube an essential platform for brands aiming to grow their visibility and connect meaningfully with audiences. To help you get started, The Purble Bird has put together four simple yet powerful strategies to build your brand on YouTube: 1. Your Visual Identity — Your Logo Your logo is the face of your brand. A great logo is simple, unique, and timeless — something that sticks in people's minds whenever they think of your company. When posting videos, subtly plac...